The streets of Sandy Springs will soon grunt, sweat, and strain in a massive showing against prostate cancer, but there will also be tears as a beloved champion is gone.

This year’s Dash4Dad run is dedicated to Joe Blumberg, the tireless force behind the yearly event who lost his battle with prostate cancer earlier this year.

As Executive Director of the Men’s Health & Wellness Center, Blumberg coordinated numerous events to raise awareness and support men facing health challenges. The Dash4Dad was one of his passions. The burden of cancer and chemotherapy treatments didn’t stop him from attending the 2015 event.

“Joe was an outstanding individual on every level,” says Eric Seidel, Board Chairman of the Men’s Health and Wellness Center. “Through his tireless efforts, he elevated awareness to improve the lives and the health of men throughout metro Atlanta. He will be missed, but never forgotten.”

The 2016 event, dedicated to Blumberg’s memory, will include a kids 100-yard Superhero Dash, with children dressed as their favorite superhero, a one mile walk, and a 5K run.

The Dash4Dad will include special recognition for cancer survivors, food, drinks, and a workshop where children can make Father’s Day gifts.

The event is June 18th, the day before Father’s Day.

The goal this year, according to the Men’s Health and Wellness Center website, is to raise $100,000 that would go toward prostate cancer research and free screenings in Georgia.

Prostate cancer is the most common cancer among Georgia men. The death rate from prostate cancer in Georgia is 23% higher than the U.S. rate, according to data collected by the Georgia Department of Public Health. The number of new prostate cancer cases in Georgia has been decreasing since 2000.

Still, awareness and the reluctance of men to submit to physicals and prostate cancer screening continues to be an issue.

During his campaign against prostate cancer, Joe Blumberg admitted to his own lack of awareness that led a late diagnosis of what turned out to be an aggressive form of cancer. He dedicated himself to warning other men of the risks of prostate cancer so that others wouldn’t suffer the same fate.

Blumberg’s absence will give this year’s Dash4Dad a solemn feel, but it will also stand as proof that his work goes on.

The Dash4Dad will take place June 18, at the Home Depot parking lot at 6400 Peachtree Dunwoody Road in Sandy Springs. Race day registration begins at 7 a.m.

2015 Dash4Dad Pictures: