Charisse Singh uses an Xbox controller to navigate through her new townhome.
She bought it based in part on a virtual reality tour.
"This is so much the way of the future," Singh told 11Alive's Jennifer Leslie.
Even before the first model home went up, the sales team was closing deals.
"The majority of folks who have purchased here are all from really seeing the virtual reality tour and being able to engage and pull themselves into what the floor plans really look like," said Pulte's Donna Courntey.
Courtney never thought she'd use an Xbox controller for work.
"As a kid, I had two older brothers, so I was pretty familiar with the controller," Courtney said. "But I did have to brush up on my skills a little bit. It's a lot of fun."
Pulte tried using VR headsets, but buyers found them disorienting.
The sales team switched to a big screen set-up, and it's worked so well that Pulte plans to roll it out nationwide.
"It's great technology," Singh added. "It lets you see everything."