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Hawks season ticket holders show loyalty after lockout

12:25 PM, Dec 27, 2011   |    comments
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Atlanta Hawks fans buy tickets at the box office on Monday.

ATLANTA -- As the Atlanta Hawks open their abbreviated season in New Jersey on Tuesday night, season ticket sales suggest fans hold no grudges over the lockout.

The renewal rate for Hawks season ticket holders is near 80 percent, according to team officials.

Plus, the franchise has seen the highest numbers for new season ticket sales and flex plan sales than any other single month in recent history.

Hawks fan Michael Suttles said he has no hard feelings about the NBA labor battle as he bought tickets for Wednesday's home opener at the Philips Arena box office. 

"It's a business, and both sides have to go for what's best for them," he said.

Team officials said group sales and individual game sales present the biggest challenge this season because they've lost so much time in the sales cycle.

To help make up for that, they've eliminated all fees all season long for every home-game ticket.

They also have some big promotions starting Wednesday night that make the games more affordable for families.

The home opener on Wednesday is a Chick-fil-A Family Night, where 4 packs start at $79 and include 4 Chick-fil-A combo meals.

Wednesday night's game against the Washington Wizards is also an Aaron's Lucky dog night, where upper level tickets start at $15 and include a $50 Aarons gift card.

On Friday, when the Hawks take on the New Jersey Nets at home, the team will launch a new promotion called the Taco Mac me + 3 where 4 tickets start at $99 and includes $10 per ticket in food and beverage credit to Taco Mac.

For more information, visit hawks.com/tickets or call 866.715.1500.

 

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