ATLANTA -- Another season of college football kicks off Thursday night with teams vying to wrestle the national title away from the state of Alabama and the Southeastern Conference.
According to an analysis of Equality in Athletics data from the U.S. Department of Education, competing at the highest level of football comes at a steep price.
Auburn University, the biggest spender in Division 1-A college football in 2010, racked up $39 million in expenses on its way to a Division 1-A best 14 wins and a 2010 BCS national title. Like a Cam Newton fourth-quarter rally, Auburn went from the fourth biggest spender in 2009 to the top spending spot in 2010 and from an 8-5 record in 2009 to a perfect 14-0 in 2010.
The University of Georgia spent $22 million on football in 2010, ranking it No. 14 in the nation. That season, UGA won six games and lost seven.
Georgia Tech ranked No. 47, spending $15.5 million. Like UGA, it won six and lost seven in 2010.
(Atlanta Business Chronicle)