American Cancer Society Kicks Off Atlanta Making Strides Against Breast Cancer

11:33 AM, Aug 13, 2013   |    comments
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With Breakfast on Friday, August 16 at Intercontinental Hotel in Buckhead

700 Breast Cancer Survivors, Corporate Sponsors Expected to Attend

ATANTA - The ballroom at the Intercontinental Hotel in Buckhead will be a sea of pink on Friday morning, August 16 when the American Cancer Society kicks off its 2013 Making Strides Against Breast Cancer in Atlanta.  More than 700 people are expected to attend the breakfast, including hundreds of breast cancer survivors and corporate teams that will participate in the Atlanta Making Strides event in Centennial Olympic Park on Saturday, October 26.


The emcee of the breakfast is Karyn Greer, 11 Alive television anchor and a passionate supporter of the fight against breast cancer and Making Strides. The breakfast begins at 8 a.m. and ends at 9 a.m.


The sponsor of the breakfast is Siemens, and the presenting sponsor of the Making Strides event in Atlanta is Blue Cross and Blue Shield of Georgia.  


"The breakfast is a great opportunity for everyone in the Atlanta community to get involved in the fight against breast cancer," says Anissa Johnson, the manager of the Atlanta Making Strides Against Breast Cancer.  "This is a battle we can win if we all do our part to stamp out this disease that takes the lives of so many women every year. Come out to the breakfast on August 16, find out more about Making Strides and the important role it plays in fighting breast cancer and saving lives, and sign up to walk in Making Strides on October 26."


Making Strides Against Breast is the American Cancer Society's premier breast cancer event. Since the first Making Strides event in Boston in 1993, more than 7 million walkers have raised $400+ million nationwide to fight breast cancer. Breast cancer is the most commonly diagnosed cancer in women other than skin cancer, with one in eight women expected to develop breast cancer in her lifetime. In 2013, the American Cancer Society expects more than 230,000 new cases of breast cancer to be diagnosed in women, with nearly 40,000 deaths from disease. 


As the American Cancer Society celebrates its 100th birthday this year, it also celebrating thousands of lives saved from breast cancer by the development of cutting-edge treatments, along with detection and prevention discoveries, spearheaded by the Society's investment in cancer research.  Breast cancer death rates have decreased by 32 percent between 1990 and 2008 (the most recent year for which data are available). This means that women in the United States in 2008 had a 32 percent lower risk of dying from breast cancer than in 1990. More than 147,000 breast cancer deaths have been prevented since death rates started dropping in 1990.


But despite the progress, there is still more work to be done to stamp out the disease that still takes the lives of too many women. One in eight women will develop breast cancer in her lifetime, according to the American Cancer Society.  An estimated 232,340 women nationwide will be diagnosed with breast cancer in 2013, and 39,620 women are expected to die from the disease, according to the Society.


To register for the Atlanta Making Strides, form a team, make a donation or for further information, email, call (404) 315-9417, or click   



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