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ALPHARETTA, Ga. -- At 11Alive, we are not only committed to bringing you up-the-minute news, but we are also committed, in a big way, to improving life our community and highlighting what's right, what's working and who is doing it.

Imagine a network of churches, spear-headed by the North Point Community Church and North Point Ministries, doing just that --and in one day raising more than a million dollars.

They call the effort "Be Rich." The effort is moving at lightning speed across Metro Atlanta. It's all about giving,not receiving.

MORE | North Point's "Be Rich" Campaign

The idea started at North Point Ministries five years ago and caught on quickly. The message from the pulpit was very simple -- you have it, they don't.

"The reality is by world standards, if we have more than we need, we are rich. So this is an opportunity not to be rich, but to be rich toward others," said North Point's director of community services, Bryan Apinis.

From the pulpit, the needs were spelled out -- give to support foster care, find shelter for the homeless, rebuild inner city schools and help with health care.

"We help several other organizations," said congregation member Kenneth Washington. "We go downtown and actually feed the homeless. If you saw that crowd and saw the number of people who show up -- kids running around in diapers -- you would feel compelled to give every single time. We take out little guys downtown with us so they can appreciate how good they have it."

This type of giving -- with no bounds or strings attached -- is adding another dimension to Georgia hospitality. It's called Georgia generosity.

Just two years ago, North Point Ministries raised a quarter-million dollars in one day. On Sunday, they did it again -- raising more than $1.5 million from its congregations in a single day.

"We worry about the little things in life, and people worry about having dinner on the table," said Jaime Albright. "We have a lot more than we realize, so I just want to give."

Going forward, 11Alive's Help Desk will be partnering with North Point Ministries on a number of wide-ranging projects to improve life for everyone in our community.