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Coca-Cola adds two new flavors to Diet Coke brand

The new flavors and colorful bottles are part of a Coca-Cola marketing plan to target new consumers.
Credit: Coca-Cola
Coca-Cola is launching two new flavors in its Diet Coke flavors line.

ATLANTA — Coca-Cola announced two new flavors to its revitalized Diet Coke brand, according to the Atlanta Business Chronicle

Blueberry Acai and Strawberry Guava Diet Coke flavors will hit stores nationwide later this month. Coca-Cola will start rolling out marketing campaigns for the new flavors "in the coming weeks," the company said. Last year, the company aired its first Diet Coke Super Bowl commercial in 21 years. 

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The new Coca-Cola zero-diet drinks are meant to attract the millennial and Generation Z demographics. Two other fruity flavors -- Georgia Peach and California Raspberry -- have already been added to the Diet Coke brand.

Read more on the Atlanta Business Chronicle.

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