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Millennials target of breast cancer awareness group

Painted Pink Inc. hopes to educate millennials on breast cancer through art and inspiration while honoring survivors, caretakers and their supporters.

A non-profit breast cancer organization has their sights set on millennials when it comes to awareness and education.

Painted Pink, Inc. says they work to educate millennials about the benefits of breast health and healthy lifestyle choices through "organic products, nutrition and regular physical activity," according to the non-profit.

For Ann-Marie Appiah, CEO and Founder of Painted Pink, the fight for greater breast cancer awareness in millennials is a personal one.

“In 2012 at the age of 24, I had my first lumpectomy to remove painful lumps from my breast. It was the same year my aunt was diagnosed with breast cancer. I had my second lumpectomy in 2015. I immediately became aware of the importance of researching family medical history, understanding my body, making healthy lifestyle changes, and never underestimating the power of support” Appiah said.

Now she and her team partner with Emory's Winship Cancer Institute and breast cancer survivors to provide services.

Their annual breast cancer bruncheon, to be held Saturday Oct. 8, 2016 in Buckhead, will charge hundreds of young adults to "know their genetic history, live healthier lifestyles" as well as provide survivor kits in collaboration with Emory.

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