The More You Know is NBC's long-standing cross-company public service initiative focused on education, diversity, health, Internet safety and the environment.

Established in 1989, The More You Know legacy addresses the nation's most pressing social issues and remains a trusted voice for sharing knowledge to improve lives.

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This year, NBC's biggest stars are celebrating The More You Know's 25th Anniversary and commemorating its rich history of sharing powerful, inspirational messaging and sparking conversations across communities.

Atlanta's Companies that Care Partners are supporting this initiative on 11Alive that includes an impressive NBC talent roster featured in the new campaign: Adam Levine, Blake Shelton, Shakira, Usher, and Carson Daly from The Voice; Mariska Hargitay, Danny Pino, and Kelli Giddish from Law & Order SVU; Seth Meyers of Late Night with Seth Meyers; Alison Sweeney, Bob Harper and Dolvett Quince from the Biggest Loser; Retta from Parks and Recreation; Yvette Nicole Brown and Ken Jeong from Community; Erika Christensen from Parenthood; and James Scott from Days of Our Lives.